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The Istituto Fotocromo Italiano (IFI) was founded in Florence in 1928 by engineer Vincenzo Balocchi.
In addition to his engineering research, he was also a renowned amateur photographer and served as the art director for Fratelli Alinari.
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Today, IFI remains under the leadership of the same family, just as it was in its early days.
Each product carries its authentic Italian heritage, with all processes—from the materials and design to the production and printing—completed in Italy.
The paper used is also Italian fine art paper, perfectly capturing the printed colors.
This approach continues the rich, artistic legacy of Italy and other European nations.
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For IFI,
a focus on rich, nostalgic styles and local character guides their work.
Their creations span a wide array of subjects, including opera, cinema, advertising, architecture, and classic literature, creating a distinct and comprehensive style.
Through these images, we can envision the atmosphere of bygone eras.
If you have a fascination with medieval Europe,
you might find much to inspire you in IFI's collection!
Product Description
Product Details
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- Paper
- How It's Made
- Machine-made
- Where It's Made
- Italy
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- No.150,127 - Stationery | No.25,200 - Cards & Postcards
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- Authorized Representation
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- Istituto Fotocromo Italiano
- Listing Summary
- Material: Italian fine art paper Origin: Italy The postcard features the image of Arlecchino, a character from the Italian Commedia dell'arte. Printed in Italy on thick, ribbed Fabriano paper. Dimensions: 11.5 x 16.5cm
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