Pinkoi is an online marketplace for buying and selling independent design products. But we're more than a shopping site; we provide a community for talented independent designers worldwide.

We invite all creators and designers who share our vision to open a Pinkoi shop. Pinkoi is a potentially limitless platform: no more lugging your designs around in suitcases or setting up stalls in the rain! Establish your brand here. Anyone can become a working designer with Pinkoi.


If you are interested in opening a Pinkoi shop, we want to hear from you!

Open a Shop


  1. 1
    Showcase your designs to the right customers Pinkoi members are design lovers who will understand and appreciate your work.
  2. 2
    A variety of convenient payment methods for customers helps to increase sales We support payments via credit/debit cards, PayPal, Alipay, WeChat Pay, Tenpay, Line Pay, 7-Eleven pay on pickup (Taiwan only), 7-Eleven ibon codes (Taiwan only), FamilyMart FamiPort (Taiwan only) and ATM transfers (Taiwan only).
  3. 3
    Facebook can be your second shop front Embedding your Pinkoi shop to your Facebook Page is easy and effective. Turn fans into customers!
  4. 4
    Simple and user-friendly shop management tool Creating listings, processing orders, and managing your shop become effortless, so you can focus on what really matters—your designs!
  5. 5
    Different browsing layouts on our website and apps We pick and display products using different layouts, so customers can discover them easily. We want to make shopping on Pinkoi fun!
  6. 6
    Access Pinkoi's many resources Pinkoi Handbook tutorials, talks, workshops, Pinkoi Zine articles, Windows, Facebook feed shares... shouting your shop's personality from the rooftop!
  7. 7
    Media exposure TV, print, online, events, and showcases... Pinkoi organizes many campaigns and activities all year round for designers and sellers.


Unlike for other marketplaces, there are no fees for setting up a shop and listing products on Pinkoi. However, in order to maintain the Pinkoi platform, we will collect the following fees.(The transaction fees for workshops and other products are identical.):

  1. 1
    Security Deposit:
    • In order to maintain the Pinkoi platform, an NT$ 3,000 security deposit must be paid when opening a shop.
    • For a limited time only, Pinkoi members from your region will not be charged a security deposit when opening a shop!
  2. 2
    Transaction Fee:
    • Pinkoi will collect a transaction fee (this fee includes a “selling fee” and “payment processing fee”) for each order. This fee will only be collected for successful sales transactions.
    • The transaction fee is calculated in the following manner: transaction fee = (product price + shipping fees) *15% + NT$ 15

In accordance with the Business Tax Act of Taiwan a 5% sales tax will be added to each transaction fee: sales tax = ((product price + shipping fees) *15% + NT$ 15) *5%

When an item is sold, the payment first goes into Pinkoi's corporate account. Sales statements are provided on the Pinkoi Shop Manager platform, where sellers are free to check them at any time. A shop’s revenue for "paid and shipped orders" for a calendar month is calculated by Pinkoi on the 10th of the following month. On the 20th of the following month, Pinkoi will transfer the revenue minus transaction fees to the shop’s designated account. If the 20th happens to fall on a weekend or public holiday, the revenue will be transferred on the next business day.

Pinkoi only transfers a shop's sales revenue if the amount is at least NT$1,000 (after transaction fees). If the amount is lower than NT$1,000, Pinkoi will wait until the amount reaches NT$1,000 before making a transfer. This is because there is a NT$45 payment transfer fee per transfer. Therefore, the threshold prevents shops from being charged transfer fees on low revenues.

What can be sold on Pinkoi?

As Pinkoi is a curated marketplace, we examine all shop applications before giving out shop usernames and passwords. We accept applications to sell 3 types of products:

  1. 1
    Original design: a product that is designed and/or created by a designer (or their team/manufacturer). Its design should show originality. The product should not be listed as a prohibited item in the Allowed & Prohibited Items policy.
  2. 2
    Authorized representation: a product that is designed by someone else, but the designer or brand owner/company has signed a document stating that you are an authorized seller of that product.
  3. 3
    10+ year-old vintage: a product that is graced with age (10+ years), in good condition, and rare.

Click here to consult Allowed & Prohibited Items.


Shop management After receiving the shop username and password, designers/sellers set up their own shop: Upload shop banners, input shipping fees, upload product photos and descriptions, answer customer inquiries, and process orders.
Online support Managed by sellers.
Agreement signing When signing into their shop the first time, designers/sellers will see the Pinkoi Shop Agreement. Designers/sellers need to read and sign this Agreement before entering their shop.
Shipping Sellers are responsible for shipping their products to customers.
Exposure Pinkoi does not support paid advertisements. However, Pinkoi's teams handpick product listings for Pinkoi's home page, Facebook Page, and online campaigns according to a selected theme, providing free exposure. Pinkoi also has activities that designers/sellers would need to apply for (e.g., Pinkoi Zine articles, Pinkoi Market, etc.).
Please consult Pinkoi fees above.
Returns / exchanges Designers/sellers should process these in accordance with Pinkoi's Returns Policy.
Sales Statement Pinkoi provides at least 7 months of sales statements for designers/sellers to review, download, and save.
Receiving payments Pinkoi will transfer monthly sales revenue to designers/sellers on the 20th of the following month (minus transaction fees and its sales tax). For example, the sales revenue of 1–31 May will be transferred on June 20th.

Effective selling

It's difficult to predict how quickly your products will sell without assessing case by case. What we can do, however, is to give you a few tips on how to reach a sale:
  1. 1
    Keep listing new products. Keep old listings updated. Active shops usually get noticed, keep customers, and grow steadily.
  2. 2
    Participate in Pinkoi-run marketing activities and craft fairs. Active participants usually get more exposure.
  3. 3
    Use real-setting photos, and compelling product descriptions. These are crucial for being distinguished from the crowd.
  4. 4
    Keep prices reasonable and offer a wide price range of products. Customers tend to buy lower-priced items for their first purchases, so include a few lower-priced products to attract new customers. If a customer loves these products, they will come back for more!

Get started

  1. 1
    Application Fill in Open a Shop and allow Pinkoi to fall in love with your designs. Before submitting the application, please do take time to consult the Pinkoi Handbook. The Handbook discusses tips on taking quality photos, packaging techniques, and stories from established brands.
  2. 2
    Evaluation Pinkoi takes the time to carefully examine all applications. Due to the high volume of applications received, we cannot respond to all applications directly. Only successful applicants will be notified. If designers/sellers did not receive a response, they should check their email junk folder or examine whether their products conform to the Allowed & Prohibited Items policy.

Final note

Pinkoi strictly forbids under-the-table selling as well as listing violations of the Allowed & Prohibited Items policy. We have invested to make Pinkoi a presence in Asia and the world, so that more people can see great designs—like yours! Let's collaborate on a level of mutual respect for each other's professionalism and specialization.

If you have any suggestions or questions, we want to hear them. Let us improve and grow together!

Get your own