1.618 Golden Ratio Paper Clip-Let you find the golden ratio in design and in life

The golden ratio "φ" 1.618 is a very classic mathematical constant. This series of numbers has been regarded as a pronoun of beauty since ancient times. # Yuan Design Studio launched the golden ratio paper clip with the concept of the classic ratio of 1.618, hoping to remind modern people to slow down and appreciate the beautiful things around us. https://live.staticflickr.com/65535/51359336909_cdf2d28167_b.jpg **Three designs of 1.618 golden ratio paperclip:** https://live.staticflickr.com/65535/51357858477_4223ea1585_b.jpg https://live.staticflickr.com/65535/51359621430_f30d5cfb15_b.jpg https://i.pinimg.com/originals/62/3d/20/623d200127a222e2ab151bac919e56f6.gif **Design ideas** As technology advances, it saves us more time to do more things. However, the busy lifestyle does not make us happier, but just makes us forget the simplest happiness around us without knowing it. **Therefore, it is time to slow down and look around for some beautiful things waiting for us to discover and appreciate.** https://i.pinimg.com/originals/a9/a8/81/a9a881adf19943555c4c51d4ee243a1f.gif 1.618 "φ" is called the golden ratio. It is ubiquitous in nature and our daily lives. It has always been considered to be closely related to the beauty of art and design. Like the 3.14 of Pi, we can find its traces from the Vitruvians of Da Vinci, the Temple of Padnen, the Eiffel Tower, the Nautilus shell, and the spiral galaxies in the universe. The golden ratio exists in art, architecture, design, Naturally, and even in our daily life, the leaf sequence of roadside plants has that beautiful trajectory! The 1.618 golden ratio paper clip is not only a piece of stationery, it is more like a symbol, reminding us not to forget to stop and appreciate the ingenious workmanship of nature, as well as the aesthetic value of classic architecture and art in the fast life. **You may find that the world is not as bad as it seems.** https://i.pinimg.com/originals/ae/5c/2b/ae5c2b7e5a76aaf8fc5151e357120554.jpg Paper clips/bookmarks are one of the lightest, and we will often use stationery. Therefore, when designing the 1.618 golden ratio paper clip, we combined the classic golden rectangle, circle and triangle with the paper clip, making the 1.618 golden ratio paper clip a portable tool to help you apply this classic The ratio of is used in designing or creating artwork to enhance the visual aesthetic and harmonious effect, just as we use the “rule of thirds composition” grid line in the camera to help improve the composition and balance of the image. https://i.pinimg.com/originals/9d/d9/47/9dd94783739ba948a41c4f90d591db4f.gif **The golden ratio paper clip is light and easy to carry. It can not only be used as a bookmark, but also an aesthetic aid, allowing you to find the golden ratio in design and life at any time. You may find inspiration everywhere.** https://i.pinimg.com/originals/c5/e8/ce/c5e8cebea1ea1acddac741a9b581f175.jpg size. materials **A set of 1.618 golden ratio paper clips has 3 designs-golden triangle, circle and rectangle, cast in two different metals:** https://i.pinimg.com/originals/02/32/7c/02327ce41f3414f7538d67a660898071.jpg Sub-black version-A sub-black version with sandblasted matte surface made of Stainless Steel. The coating is durable and has a special touch. It has a sharp contrast on the white paper. **White paragraph - in paragraph white glossy made of Bronze. With the test of time, gradually exposed inside elegant Bronze color, white color yellow staggered interwoven an ingenious beauty.** https://i.pinimg.com/originals/8d/cc/67/8dcc6701ff0110ff98bb060fd99abd42.jpg White coating will fade over time, Bronze color will gradually emerge https://i.pinimg.com/originals/43/a9/e1/43a9e1e90b1793531baa0cd621ab67a4.jpg https://i.pinimg.com/originals/7d/d7/41/7dd741f685750588a2808c13c948c49e.jpg The sandblasted matte black coating brings a special matte surface to the 1.618 golden ratio paper clip https://i.pinimg.com/originals/f0/fb/94/f0fb947bd37ed6ea4199e810ca4496d8.jpg https://i.pinimg.com/originals/4f/ca/2b/4fca2b7e368b1ee27a87739bff5ca8c2.jpg 1.618 The packaging of the golden ratio paper clip is made of all paper products, which can be recycled to reduce the burden on the environment# https://i.pinimg.com/originals/67/3f/91/673f910fe6593ec1f0bc8b69dd021da0.jpg https://i.pinimg.com/originals/b0/55/3f/b0553f3f9b4d28c9f2dbb53c448dc02c.jpg **φ Phi is...** Although we don't have a standard set of rules to define what a good or beautiful design is, there is a mathematical method that can help us further create fascinating and visually pleasing designs-this is the golden ratio. Obviously we are not mathematicians, but we try to explain what the golden ratio is in the simplest way. The golden ratio is a special number, approximately equal to 1.618. This ratio is derived from the Fibonacci sequence. The Fibonacci sequence is a sequence of naturally occurring numbers that can be seen everywhere from the number of leaves on the tree to the shape of the shell. When a line is divided into two sections, the total length is the ratio of a + b to the longer a and the ratio of a to the shorter b. The figure below shows this formula: https://i.pinimg.com/originals/bc/ff/7a/bcff7ac36e048e4f43a8d514af9283f5.jpg In other words, the golden ratio Φ is the relationship between two or more objects. If we have two lines, one has a length of 1 meter and the other has a length of 1.618 meters, the two lines are the golden relationship. https://i.pinimg.com/originals/e6/53/7f/e6537f05a5240feecb3200b2680255d2.jpg The golden ratio Φ not only exists in nature, but has been widely used in different fields such as architecture, art and photography throughout history to create visually attractive designs. If we peer into the world through the golden ratio, we will discover incredibly beautiful sights. https://i.pinimg.com/originals/e2/a0/f6/e2a0f6ba98ebed7677495baec02e2271.jpg