Swiss Graphic Design

Swiss Graphic Design A pivotal figure in Swiss design, this work delves into the rich heritage of Swiss Graphic Design, exploring its roots across the German-speaking, French-speaking, Italian-speaking, and dialect-speaking regions of Switzerland. This collection showcases iconic Swiss design, featuring classic posters, logos, urban design elements, and the distinctive railway system design. Original English Publication This illustrated essay traces the history of one of the leading exponents of Swiss Graphic Design in the 1950s and 1960s. Josef Müller-Brockmann’s posters have become world famous for their ability to convey information with great visual tension, a sense of drama and an extreme economy of means. He created a body of work in which timeless principles of visual communication are inscribed. In addition to the posters the image part presents examples of logotypes, appearances and exhibitions as well as numerous lesser-known works in chronological order. Design: Integral Dimensions: 16.5 x 24 cm, 6 1⁄2 x 9 1⁄2 in Pages: 264 pages, 396 illustrations 2015, 978-3-03778-468-6, English Printed in Germany, Limited distribution in Taiwan Price: NT$3980. International shipping: €150. Total: NT$4500.