RITE eyewear ZAO - Misty Grey | Mazzucchelli | ZEISS | Made In Japan |

| ZAO | Round and narrow design and it is perfect for the face that is on the slimmer side or square shape, inspired by Chinese calligraphy “Cursive Script”/ZAO SHU/ that started in the HAN dynasty and named after the scribbled script. SHU FA The first RITE eyewear collection is inspired by Chinese calligraphy which is one of the most important elements of Eastern culture. It is written with the meanings Chinese characters and combined the writing styles, structures and compositions. We choose three of the most iconic styles and infuse those characteristics into the shape of the frame and design the best fit for most of Eastern and Western. - Top Tier Material - We use the top tier material, Italy Mazzucchelli Cellulose Acetate and Germany Zeiss Optical Polarized Lenses, to create the best quality eyewear in the market.    Italy Mazzucchelli Cellulose Acetate The Cellulose Acetate has great strength, free skin irritation, decent surface gloss, and rich texture. We use the Italy Mazzucchilli Acetate that is the best in the industry for more than 150 years. It provides not only the excellent texture, but outstanding durability for RITE eyewear. Germany ZEISS Optical Polarized Lenses Leading the optical industry for more than 170 years, ZEISS is the top manufacture of lens and offers 100% UVA and UVB protection. RITE eyewear uses the iconic ZEISS Polarized Lenses with over 80% absorbance and filter category 3 ( 8~18% transmission) that is excellent protection and fits in driving suitability. - Japanese craftsmanship - RITE eyewear is made in Sabae, Fukui, Japan. Sabae, "City of Glasses", is one of the largest eyewear origins and is famous for the craftsmanship over 100 years . We collaborate with experienced craftsman in Sabae and blend the modern design that fits most of Eastern and Western into the world famous Japanese craftsmanship. - Reasonable Profit - More than 80% of eyewear are produced by single Italy corporate. Its business model shapes the whole market and overprices the product. However, reasonable price with outstanding quality is not a dream anymore. We approach the consumer by reducing the cost from the manufacturing process, minimizing the marketing expense and cutting off the profit from market standard and returning it to our customers - Signature Design From Taiwan - We analyze more than 10,000 data of head measurements and summarize the best fit for most of Eastern and Western. Based on our database, we provide three frame types to fit different shapes of face and styles. We are proud of our signature temple design and the head to temple weight ratio. It is our goal to provide the most comfortable wearing experience.